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Harvey Nichols wins a FOURTH Grand Prix for “sorry I spent it on myself”

Adam&Eve/DDB has won another Grand Prix award at Cannes Lions 2014 for “sorry I spent it on myself” for Harvey Nichols, by being awarded the onlly Grand Prix in this year’s Integrated category.
 The award – which is the highest category of lions accolades at Cannes – adds to Adam&Eve’s Film Grand Prix, Promo and Activation Grand Prix and Press Grand Prix. It won in the press and promo categories earlier in the week, and picked up a Film Grand Prix tonight.
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Awards results: no Grand Prix winners in Branded Content or Film Craft

Judges decided not to award any Grand Prix awards (the highest honour) in both the Film Craft Lions and the Branded Content and Entertainment Lions at Cannes 2014.

Gold Lions awarded in the Branded Content and Entertainment category were mainly to USA agencies, including 3 golds which went to Creative Artists Agency for their ad “the scarecrow” for Chipotle Mexican Grill.

In the Film Craft category, the UK pickedup 5 gold lions, including 3 for Wieden + Kennedy London for its “cooks range” campaign for butter brand Lurpak.

Volvo Trucks and Harvey Nichols win Film Lions Grand Prix: watch the videos

Two campaigns have been awarded Film Lions Grand Prix awards at Cannes, on the final evening of awards ceremonies.

British agency Adam&Eve/DDB won one Grand Prix for “sorry I spent it on myself”, for Harvey Nichols, while “epic split” by Forsman & Bodenfors was awarded the second Grand Prix in the film category.

Dynamo, winning and trying not to get fired: our 4 favourite videos from Cannes Lions 2014

All week, Campaign and its sister magazines have been bringing you the news, views and gossip from Cannes, as well as video interviews with leading indury personalities. Here are our top clips:

Dynamo the magician and Ash Bendelow of Brave – How to use magic in advertising

Andrew Robertson, the global CEO of BBDO on looking forward & back 

PHD’s global chief executive Mike Cooper on winning at Cannes

Dylan Williams on “trying not to get fired” in his first few weeks at Publicis Worldwide chief strategy and innovation officer

 

Don’t Panic goes undercover at Cannes for Borat-style mocumentary

London-based marketing agency Don’t Panic has been out and about at Cannes Lions, making a series of tongue-in-cheek documentary films uncovering the real nature of the ad industry.

Watch out for Sir Martin Sorrell in this first installment.

The concept was devised by Adam Day-Lewin, written by Joe Wade and stars Nimrod Kamer.

IDM chief’s flying visit to London from Cannes

Mike Cornwall, the CEO of The Institute of Direct and Digital Marketing (IDM) had a challenge when he was invited to the attend the Data IQ awards, which were held on a boat on the Thames in London at the same time as Cornwall was at the Cannes Lions festival.

Undeterred, Cornwall travelled back to London on a flying visit for the awards, and was then on a 6 o’clock flight back to Cannes the next day, to join Tony Spong from AAR for a breakfast bash at 10am.

He made it – and some sources suggest he may have been feeling better than some other guests at the breakfast, having had a night off from Cannes.

“Gender equality in the workplace is decades away” says Sheryl Sandberg at Cannes

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Facebook chief operating officer Sheryl Sandberg believes that gender equality in the work place remains decades away, she told an audience at the Cannes Lions Festival.

“We are decades away from having half this audience made up of women as only 3% of creative directors are women,” she said.

Sandberg believes that by changing the way the industry thinks about marketing to women, then cultural change will follow.

“Any boy or any girl should believe they can do anything because they have seen it [in marketing].

“We are three decades past women getting 50% of college degrees but still men have 94% of top CEO jobs.”

Read the full story on marketingmagazine.co.uk