The Big Question – Sunday 21 June

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Throughout this year’s Cannes Lions Festival OMD, in partnership with Campaign magazine, will be posing a question everyday on a big digital screen along the Croisette, asking delegates to tweet a using hashtag to answer.

Yesterday OMD’s #TBQCannes question was…

DO NEW IDEAS EXIST?

And the delegates said:

#Always – 73%

#Never – 27%

You can track OMD and Campaign’s Big Question everyday via @TBQCannes on Twitter, and the dedicated hashtag #TBQCannes. Each question will be going live at 12pm Cannes time.

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