Google’s head of agency sales eager to push creativity further

torrence_600At Google, Torrence Boone is in charge of bolstering agency-relations and securing the big bucks from the big advertising agencies.

Boone says the search engine’s relationship with agencies has changed dramatically. “Right now our dialogue is all about the marketing context five years from now,” he adds. He doesn’t shy away from the tough questions either and talks openly about the company’s future and the growing dominance of Facebook.

Read the full interview from Campaign Asia-PacificGoogle’s agency-sales head wants to push creativity further

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