Posts Tagged: Cannes Innovation

Introducing ad tech to creative at Cannes Lions Innovation

lionsinnovationShelley Eleby, AudienceScience’s vice-president of global marketing, looks ahead to Lions Innovation for The Wall blog.

Last year at Cannes, change was in the air. Cannes is and always will be about celebrating creativity, and yet, even before 2014’s edition kicked off, another topic of conversation started to vie for attention: advertising technology. Read more on Introducing ad tech to creative at Cannes Lions Innovation…